Imagine if one day capitalism reaches the point, where the big brands starts to sponsor the superheroes. How would this influence their images? Based on this hypothesis, Roberto Vergati Santos, a designer from Milan, Italy, decided to experiment with some characters, and see what would be the results of such idea, see the creative results below! This studies could not be done without the artists who performed the artworks below: Admira Wijaya, Jim Lee, David Finch, Alex Ross, Derek Laufman, Ryan Meinerding, Alex Maleev, Gabriele Dell’Otto, Carlo Pagulayan, Jorge Pepelife, Adi Granov, Phil Noto.